Check My Ads

Think tanks and research institutions

Check My Ads Institute, the digital advertising watchdog, is a non-profit established in 2022 to build a better internet business model for advertisers, publishers and people. We shine a light on the notoriously opaque and purposefully complex global advertising technology industry, which has enabled systemic exploitation of people and businesses. Our mission is to bring transparency and accountability to the digital advertising industry by advocating for common-sense safeguards to protect businesses and people, as in the financial industry. We believe that advertisers, publishers and the public deserve genuine transparency and choice. By shining a light in the dark corners of this opaque ecosystem, we push for systemic change that will reform how the internet is funded – and, in turn, how it serves and protects all of us.

119117296090-60

Washington, DC

GB

think_tank

501(c)(3) - Nonprofit Organization